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> Scholarship in Italy from Thailand
Scholarship in Italy from Thailand

June 15, 2007 - November 15, 2007 - Bologna, Italy

Rungsaran Wongprawmas from Thammasat University of Bangkok, Thailand, is scholar at the Department of Agricultural Economics and Engineering, Faculty of Agriculture, Alma Mater Studiorum University of Bologna, Italy, from June 2007 to November 2007. Her research focus is on marketing of organic products imported from Thailand, in the large retail distribution channel. Her task will be to deepen her knowledge on qualitative mothodologies for marketing research, expecially personal in-depth interviews and focus groups, and to collaborate with the UniBO staff in carring out a research project on organic rice and tapioca. The research during the stay in Bologna aims at sheding light on the main factors European consumers may take into account when considering the purchase of organic rice and tapioca from Thailand. The results will be part of the final report of the project and published in the DEIAgra Working Papers Series available on the Internet.